Audience Response Lab

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Audience Response Lab

Innovating for Tomorrow

G&R’s Audience Response Lab is a dedicated research facility located in our office building in downtown Pennington, NJ. This space provides a professional and fully customizable setting for us to administer and host studies seeking to understand how people think about and engage with brands.


Use our facility. Find out more about using the lab for a study and schedule a demo.


Join our panel. Find out more about study participation and join our panel.