Nice stories help, but it’s how an ad ties into our values that sells.
Tag Archives | ad haiku
Story-telling has its place, but folks need more than cute to buy a car.
With nothing much to say, a well-liked spokesperson can carry the day.
Strong salesmanship in a short wrap: k on mobile, but not on TV.
Fun, but hard to read, no taste appeal, no reason to believe: no sale.
A good selling point, well executed, helps put money in the bank.
Ads this hard to read waste communication and lose potential sales.
Too much promotion in an ad dilutes image and dulls equity
With ad branding, more is mostly more, but here’s a case where less is more.
“New” sometimes speaks for itself, but a strong ad would amplify it more.